PREMIUM DOG BOWLS. REAL LEARNING. ZERO GATEKEEPING

The origin story

EVERY BUSINESS IS BUILT TO SOLVE A PROBLEM, SO WE WALKED AROUND THE HOUSE IN SEARCH FOR ONE.

That's when we saw Pax's ugly dog bowl on the kitchen floor.

Bright orange plastic. Logo-heavy. An absolute eyesore in a space we'd spent months making look intentional.

We looked at each other: "We could make this way cooler."

There wasn't a design-forward slow feeder that didn't look like a toy. Everything was cheap plastic or unreasonably expensive with no functionality. The gap was obvious.

Between our backgrounds in branding and logistics, we figured we had what it took to fill it. So we made Jumble. Premium dog bowls that work with your space, not against it.

Why we're sharing the journey

Jumble is a live case study. We're documenting how to develop a product, work with manufacturers, build a brand, market it, and add those personal touches that make it more than just another Amazon listing.
Why share all this? We don't believe in gatekeeping. If you're curious about making something but don't know where to start, follow along. Learn from our mistakes. See what works and what doesn't.
The biggest lesson so far? It takes way longer than expected, and if you're doing it right, that's okay. This isn't about getting rich quick—it's about building something meaningful. Balance over hustle. Quality over speed.

OUR VALUES

01.
NO SHORTCUTS
We've spent more of our own money upfront than we probably should have, all to make sure we got it right. Every material choice, every design detail, every manufacturer decision was made with quality in mind, not speed to market.
01.
NO SHORTCUTS
We've spent more of our own money upfront than we probably should have, all to make sure we got it right. Every material choice, every design detail, every manufacturer decision was made with quality in mind, not speed to market.
02.
CUSTOMER-FOCUSED
We write thank you notes. We respond to messages. We care about those surprise and delight moments. You're a real person with a real dog, and we treat you that way.
02.
CUSTOMER-FOCUSED
We write thank you notes. We respond to messages. We care about those surprise and delight moments. You're a real person with a real dog, and we treat you that way.
03.
TRANSPARENT
We're showing you everything: the wins, the setbacks, the actual costs, the real timelines. If we mess up, you'll hear about it. If something works, we'll share how.
03.
TRANSPARENT
We're showing you everything: the wins, the setbacks, the actual costs, the real timelines. If we mess up, you'll hear about it. If something works, we'll share how.
04.
COMMUNITY OVER COMPETITION
We've built Jumble by leaning on our community of talented friends and showing up for theirs. From photographers to lawyers to local events, we're invested in the people around us. There's room for everyone to succeed, and we don't believe in gatekeeping the resources or knowledge that got us here.
04.
COMMUNITY OVER COMPETITION
We've built Jumble by leaning on our community of talented friends and showing up for theirs. From photographers to lawyers to local events, we're invested in the people around us. There's room for everyone to succeed, and we don't believe in gatekeeping the resources or knowledge that got us here.